How to get Product Market Fit in 2 weeks

October 21, 2022

How To Product-To-Market Fit: The Fastest Method

As an entrepreneur, it’s important to know if your product fits the market. I’ve started multiple startups, two of these that took such a LONG time to get validated, and the other one validated without even taking a month! Here’s how I saved time and quickly knew if my product’s something worthy to consumers, and a quick guide on how you can do it too.

How I validated a startup in 2 weeks (not 1 year!)

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The first startup I did was Queer Chart. I validated the idea in 4 months and found advisors and investors. I also had a team of 10 to build the product in 4 months and was able to do a huge fancy launch. I got 200 users, but the unfortunate thing was, they all dropped after one month.

The second one I did was Sesame. I validated the idea in a year and had a team of 3 co-founders to build the product in 1.5 months. I did a huge fancy launch and got 1,000+ users—yay! 90% of these users retained for 9 months, however, they all dropped after one year.

The next one was FC. I validated the idea in 2 weeks, all for free! I had no team members, no advisor, no money. I did user interviews, no-code experiments to test the poop solution (Discord) and charged using stripe. With this, I got 20 paying customers in just two weeks!

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Now you see, there’s a big, notable difference from what I’ve done in each business startup. For Queer Chart, it took me 4 months to see if people will pay for my product, while for Sesame, it took me a long year to find out. These were all done in extremely long periods of time, compared to FC, which only took me two weeks!

How to get to product market fit QUICKER

Here’s the thing: it's important not to fixate on whether your idea fails or succeeds. What matters is that you don't waste 1 year to get the answer. Get the answer in 1 week, not 1 year. That way you can learn faster, and can try again faster. You won’t get crushed thinking you wasted a year, only to find out your startup would end up a failure.

Now let’s take a look through Maddie’s journey. Remember, the goal is to not waste a year validating products—do it as soon as possible. We will also figure out the product-to-market fit through this template available to be applied:

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This method resulted to 40 paying users in just two months!!

Applying this method works a hefty ton; not only do we easily save time and effort validating an object. You now have a product a specific user person is willing to pay for, and you know it works because they retain/pay money.


Maddie Wang founders of founders cafe solo founder
Maddie Wang
Gay / Solo-Founder / Stanford Dropout

I'm building Founders Cafe because as a solo founder, it can be very isolating. Last year, I lost 4 co-founders and a best friend on a previous startup.

Previously built a Minecraft Server ($61k), Amazon Store ($120k), and Queer Chart, where I met my girlfriend & close friends.

If you're interested in joining the Founders Cafe, let's talk and if it's a good fit, down to invite you!
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